A proposed methodology for employing environmental graphic design from a visual communication perspective

Document Type : scientific articles

Author

General department Faculty of Applied Arts Badr university

Abstract

Environmental graphic design from a visual communication perspective conveys environmental messages and promotes environmental awareness in an effective manner. The relationship between environmental graphic design and visual communication is based on the use of graphic design to convey important environmental messages in a visual and attractive way. Through this relationship, environmental graphic design promotes awareness of environmental issues and stimulates interaction and participation by designing visual pieces that encourage positive environmental action and contribute to the preservation of the environment. While visual communication contributes to enhancing the understanding and impact of environmental messages, and then highlighting sustainable environmental solutions by designing visual messages that highlight positive environmental innovations and practices as well as Directing positive environmental behaviour Effective visual communication facilitates directing environmental behaviour for the better, motivating people to take sustainable actions and engage in environmentally friendly behaviours. Therefore, this research aims to provide a proposed methodology for employing environmental graphic design from the perspective of visual communication, and the research follows the descriptive approach in studies related to visual communication and environmental graphic design, and the research assumes that the development of a methodology to employ Environmental graphic design from the perspective of visual communication will develop visual environments and facilitate the transmission of positive messages, which enhances

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