Reviving Egyptian Heritage: Printing Designs of Arab Caftan through Sublimation Printing to Achieve Success in Marketing and Sales”

This study embarks on an intriguing exploration into the renaissance of Egyptian heritage, orchestrating this revival through the infusion of contemporary Arab caftan designs, all meticulously crafted using the cutting-edge sublimation printing technology. Arab caftans, esteemed for their profound cultural significance, stand as the quintessential canvas upon which this innovative approach is brought to life. Within the intricate tapestry of this research lies a deep dive into the myriad dimensions that encompass the historical, artistic, and market aspects of these iconic garments. It is with unwavering focus that this investigation highlights the transformative prowess inherent in sublimation printing technology, rekindling the ageless allure of Arab caftans and thrusting them into the forefront of modern fashion. The discerning insights unearthed from this diligent inquiry transcend the boundaries of Arab caftans alone, radiating a brilliant beacon onto the harmonious fusion of tradition and technology, a dynamic partnership that is currently reshaping the ever-evolving landscape of the fashion industry. At its heart, this study serves as an empowering testament to the potency of cultural heritage preservation through contemporary design and astute marketing strategies. bold vision emerges, one that envisions the creation of seven distinctive caftan designs, each an artful homage to the rich tapestry of Egyptian heritage. These captivating creations are destined for strategic unveiling on the dynamic stages of social media and high-profile fashion shows, ensuring their widespread reach and profound appreciation in the global fashion sphere. In this endeavor, tradition emerges as an enduring force, steadfastly guiding the trajectory of innovation.